by Nick Cegelski, Armand Farrokh
The Main Idea
Transform your business with a proven system that eliminates cold calling anxiety and unlocks consistent sales results.
Cold Calling Sucks (And That's Why It Works) offers practical guidance to help you build resilience, overcome fear, and master the art of effective cold calling to drive sales success.
Who should read this book
Cold Calling Mastery:
• Improve cold calling skills and increase success rates
• Develop a structured approach to prospecting and lead generation
New Sales Rep Starter Kit:
• Master the fundamentals of sales outreach and communication
• Acquire essential frameworks for navigating new sales roles
Pipeline Builder:
• Learn effective strategies for building and maintaining strong customer relationships
• Gain insights on how to close more deals and grow a sustainable pipeline
